Marketing tips

3 Steps to Boosting Your Slipper Sales Made Simple

3 Steps to Boosting Your Slipper Sales Made Simple

Boost slipper sales with three simple steps: understand market dynamics, avoid pitfalls, and prioritize customer needs. Strategically position your business and streamline operatio

Jun 21, 2024 READ MORE
Would you be open to having a fluid slogan for your brand?

Would you be open to having a fluid slogan for your brand?

Slogans play a pivotal role in marketing, influencing consumer behavior and driving sales. However, some slogans are more effective than others. To be more specific, we suggest usi

Mar 09, 2024 READ MORE
Follow The Brailsford Principle and You Will Be Amazed

Follow The Brailsford Principle and You Will Be Amazed

Before 2002, the British Cycling team had only clinched a single gold medal in its 76-year history. However, the narrative took a dramatic turn in the 2008 Beijing Olympics when th

Feb 16, 2024 READ MORE
Just Imagine Taking the Lonely Walk Test

Just Imagine Taking the Lonely Walk Test

The essence of dropshipping and e-commerce success lies in the profound truth: "Differentiate or Die," as eloquently stated by Jack Trout, the coauthor of the influential

Feb 15, 2024 READ MORE
Would you be open minded to giving your store a category name?

Would you be open minded to giving your store a category name?

Before we dive into category name proper, picture this: instead of struggling to describe what you sell to potential customers, imagine having a concise, powerful category name tha

Feb 12, 2024 READ MORE
The Rule of 100 in Dropship Pricing

The Rule of 100 in Dropship Pricing

Do you know which is more cost effective for the same amount of discount?

Jan 28, 2024 READ MORE
3 Approaches For Dropship Branding. You May Not Know The Last One

3 Approaches For Dropship Branding. You May Not Know The Last One

There are three distinct approaches in building a dropship brand, each with its own merits and potential pitfalls. Let's delve into these schools of thought to understand how d

Jan 16, 2024 READ MORE
3 Reasons Why Dropshippers Should Move to China. The Last One is Critical

3 Reasons Why Dropshippers Should Move to China. The Last One is Critical

In 2023, we at Xianchao had the opportunity to meet dropshippers visiting China. One memorable encounter was with Leo in Guangzhou on a hot summer night. We exchanged stories and e

Jan 14, 2024 READ MORE
Learn, unlearn and relearn in 2024

Learn, unlearn and relearn in 2024

Hello everyone, and a very Happy New Year to all! Today, I want to share three simple words: learn, unlearn, relearn.

Jan 01, 2024 READ MORE

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